Targeted PR is an effective channel for delivery of your message to the right audience. Whether you're looking for a press office function, PR led campaigns or innovative PR stunts, we can help you deliver your objectives.

Client: Fit For Sport

The brief

Plan and execute a campaign launching the 'Activity Challenge' online portal, raising awareness of the issues around children's inactivity to key audiences.

The approach

A fully integrated, PR-led campaign and the launch of a research based report through a programme of media engagement and an industry event.

The result

173 media articles including The Times, Guardian and Sky News, with a combined reach of 12.2 million as well as over 7000 portal visitors.

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REACH OF 12.2m